AMSEXPERIENCE

Heineken Experience

TEST — Attractions (preview) · Amsterdam

The Heineken Experience is the visitor attraction in the former Heineken brewery on Stadhouderskade, on the edge of the Amsterdam city centre near the Pijp neighbourhood. The self-guided tour takes you through the history of the brand and the brewing process, from the historic brewhouse with its copper kettles to interactive rooms, and ends in a bar where the tasting is part of the ticket for adult visitors. It is one of the most visited attractions in the city and works with timed entry. On this page you find our tickets for the Heineken Experience, practical information about getting there and how long to plan, and answers to common questions.

Tickets for Heineken Experience

AMSEXPERIENCE is an independent reseller and is not part of Heineken Experience.

TEST — Combi: cruise + museum (preview)Combo Deal

TEST — Combi: cruise + museum (preview)

TEST — test product for PR previews. Not bookable for customers: fixture availability, simulated reservation, Mollie test mode only.

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TEST — Evening cruise (preview)

TEST — test product for PR previews. Not bookable for customers: fixture availability, simulated reservation, Mollie test mode only.

90 minutes
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Practical information

How to get there

The Heineken Experience is at Stadhouderskade 78, on the canal that borders the city centre, close to Museumplein and the Albert Cuyp market. Trams from Amsterdam Central Station stop nearby; from Museumplein it is a short walk.

How long to plan

Plan about one and a half hours for the tour and the tasting at the end.

What is included with our tickets

Our ticket is the regular timed entrance ticket for the self-guided tour; the tasting at the end is included for adult visitors. Check the product page for the exact inclusions and age rules.

Tips

Weekend afternoons are the busiest; a morning or early-afternoon slot is calmer. The attraction is close to Museumplein, so it combines well with a museum visit.

Frequently asked questions

Is a beer included in the Heineken Experience ticket?

The tasting at the end of the tour is part of the ticket for adult visitors; check the product page for the exact inclusions.

How long does the Heineken Experience take?

About one and a half hours for the tour and the tasting.

Where is the Heineken Experience?

At Stadhouderskade 78 in Amsterdam, on the edge of the city centre near Museumplein and the Pijp.

Also worth a visit

AMSEXPERIENCE is an independent reseller and is not part of Heineken Experience.